Meet the Team
Our team at IDM combines extensive expertise across various domains. With backgrounds in research, business growth, and technology, we excel in developing bespoke solutions and translating complex problems into actionable insights. Our skills encompass data engineering, economics-based analysis, deep industry knowledge, and life sciences. Together, we drive client success by leveraging our diverse experiences in sales, marketing, and product development to deliver high-quality services and innovative strategies.
Dr Geoff Wainwright
CEO
Geoff leads on the development of bespoke solutions for clients. He has spent more than 25 years in business growth, economic development and property across the globe, he brings a wealth of experience to translating questions and problems into solutions.
Paul Gussar
Business Development Director
Paul leads Sales and Marketing for IDM, having spent his career in marketing and sales for a range of businesses in the technology and PR space. He has a long track record of supporting investments and property developers across the country. ​
​
​
Lucy Hornby
Digital Librarian
Lucy trained as a computer scientist and works to turn our solutions into reproducible, easy to update reports for our clients. Lucy is all about efficiency for our clients needs, meaning that they receive the highest quality service from IDM.
Dr Neil Murray
Director
Neil has spent over 30 years growing businesses in the life sciences industry globally. His in-depth knowledge brings a clear understanding of the dynamics of business growth and commercial markets.​
​
Dr Robert Poole-McKenzie
Lead Data Scientist
Rob leads on our data engineering and solutions development. He has a research background in astrophysics and finds patterns in data that add value to business operations. As a data scientist, he also translates complex data insights into actionable strategies. ​​
​
John Burns
Senior Technology Advisor
John is an experienced technology product development specialist. He has worked in senior roles in global tech businesses and understands the challenges of solving problems for clients and bringing new technology to the market.
John Pritchard
Head of Economics
John is an experienced business growth professional, having worked as an economist for both Central Government and a Big Four firm. John specialises in brining his expertise to support economics-based analyses and business planning, including impact assessments for projects, both large and small.